Migrated Sojern’s website to Webflow resulting in improved performance, scalability, and eliminated the need to hire additional dev support.
Automated creative refresh reminders resulting in streamlined workflows for account managers and improving customer NPS.
Implemented a localization system that expanded reach and boosted international engagement.
Transitioned customers to HTML5 display ads, transforming ad performance across campaigns.
Built a co-op marketing program at QC Supply that scaled program revenue from $17K to $150K in a year.
Empowering, transparent, and systems-focused. I believe in building clarity, documenting everything, and helping people grow into their weird, wonderful strengths.
Sometimes. I take on select freelance projects through Shout Out Designs when the project’s the right fit and timeline.
Absolutely! I love talking about web design, design leadership, scaling systems, brand design, and the evolving role of AI. I’m especially passionate about women in tech, what’s changed, what hasn’t, and how we keep breaking that glass ceiling.
Yes! I advise on creative strategy, brand systems, marketing design, UX, and scaling in-house teams. If you're building something bold (and not afraid to try something new), I’m all in.
Yes, I’ve led creative teams across time zones and built workflows that support global scale.
The messy ones. I love scaling creative systems, solving cross-functional gaps, and turning chaos into clarity.
Figma, Webflow, Adobe CC, Asana, ChatGPT, and an absurd number of Google spreadsheets.
Travel tech, marketing tech, ecommerce, and SaaS, but also publishing, PC gaming, and foundation repair (yes, really).
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